Friday, April 12, 2013

Go Back, You Forgot the Flowers!

Go back, you forgot the flowers. 

It all started as a whimsy in an attempt to lure more customers to the flower stand in its early days of 2003.  We wish that we'd had a dollar for every smile and chuckle that tag line has brought us throughout the past decade.  Forget GPS.  Our signature farm sign (with the tag line--Go Back, You Forgot the Flowers--) directs more people to our farm than does technology.  That sign also creates lots of banter among customers.  Some people will say that the sign actually convinced them to turn around and backtrack to the farm stand.  On the flip side, there are the "regulars", e.g., male customers, looking for a bouquet to earn their way out of the proverbial dog house. 

Cut flowers and mums
Flower Stand, 2004
The former flower stand--now farm stand--has some humble beginnings.  A mosquito net shrouded a picnic table displaying flowers in canning jars.  Melinda, a neighbor, quipped that we should be selling posies from the perennial patch (gardens).  Through the years the flower stand graduated from a slanted wooden table complete with a vinyl canopy and mulched floor to the buckets of flowers at the roadside farm stand. 

Today we still harvest our cut flowers from the perennial borders, but we grow a wider array of annuals.  We also grow edible flowers such as Nasturtiums and Calendula.  Filler such as ferns, Amaranth, and Artemisia complement the bouquets.  May usually signals the start of picking flowers from our gardens, the cutting garden at the Squash House (behind the farm stand), or the high tunnel greenhouse.  Stop by the farm stand to make your own bouquet or have us make the floral arrangements for your special event. 

The next time you pass our farm stand, look for the sign.  You may just turn around because you forgot the flowers

Hickory Hurst Farm Stand, 2012

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